The world is a different place now. It’s not just the pandemic that has changed how things are done, but also the aftermath. In this post-pandemic world, people have become more cautious about where they spend their money and how much they spend at any given time.
For hotels, in particular, this means that you need to find new ways to get people into your establishment if you want to stay competitive with other businesses offering similar services in your area.
Leverage Digital Solutions
According to Zippia, companies worldwide spent $1.5 trillion on digital transformation globally in 2021. These technologies can help improve guest experience, increase employee safety and hygiene, and personalize the guest experience.
Digital solutions have become increasingly popular in recent years because they allow you to use fewer hands-on employees while still providing exceptional service to your guests. They also provide better transparency over your inventory, giving you more control over who stays in what room and when. It is essential when pandemics strike as it helps with employee safety and hygiene.
Finally, digital solutions can improve employee safety during pandemic outbreaks by not bringing them into proximity to other infected individuals (like those who are ill).
It also helps ensure that those who need medical attention get it faster since they don’t have to travel through crowded areas like airports or train stations where there may be more chance of contracting whatever illness has started spreading globally.
Use Your Hotel TV Smartly
Consider using hospitality TV solutions to help guests feel more at home and not just as a place to watch the news. Your hotel’s TVs can play a pivotal role in helping guests acclimate to their new surroundings, so make the most of it.
Offer personalized recommendations. If you have access to historical data about your guests and their preferences, use this information to provide personalized content recommendations based on what they like. It can be as simple as suggesting regional TV shows and movies that match the interests of your clientele.
Embrace Hygiene
In a post-pandemic world, hygiene is more important than ever. Sure, you could tell people not to touch their faces or use the same water bottle as everyone else, but would they listen? Probably not.
Also, provide guests with complimentary bottles of hand sanitizer at every check-in counter so they can keep up their good habits when away from home. By making this small change, you’ll be much better prepared for whatever comes next.
Improve Employee Safety
According to the UN, 2.78 million workers die annually from occupational accidents and work-related diseases. In addition to ensuring your staff is well trained, you should also have a plan for their safety. Make sure everyone knows where to go in the event of an emergency, and make sure that if there is no safe place in the hotel, they can go outside or hide under a table.
Be sure to have similar plans for guests who are staying at your hotel as well. If someone has been exposed to the pandemic virus and it looks like they will become ill, help them find somewhere safe within the property so that other guests won’t be exposed.
You’ll also want to create an emergency evacuation plan that ensures all employees can get out of harm’s way when necessary. Also, be sure that your team knows how best to respond if any pandemic symptoms appear among them or their families. This way, they won’t spread illness around themselves while trying to keep others safe.
Consider Your Layout
If the hotel is to be a safe and efficient place for guests, it’s essential to consider how the layout of your property can help. The location of your rooms, their size, and the availability of restrooms are all critical factors in making a guest feel comfortable.
A visually appealing, straightforward layout will also help drive more business throughout your hotel. A common mistake managers make is not planning for expansion or renovation projects that may affect their current layout. By thinking about how you want to grow over time, you can ensure that any changes made now will benefit current and future customers.
Digital Solutions Are Key to a Successful Post-Pandemic Hotel Business
According to Statista, the global hotel and resort industry market is expected to grow at a CAGR of 8.1% and touch $1.27 trillion by 2031. Digital solutions are critical to a successful post-pandemic hotel.
With the right software, you can communicate with guests and staff without needing physical interaction or phone calls. It means that your guests can book their trips more conveniently. At the same time, you’ll be able to receive payments through an online system instead of cash or credit card, keeping your employees safe from disease and infection.
You can also use digital technology to help with disaster management. In an emergency where people may have limited access to information, offline resources such as leaflets or posters will only do a little good. But if all your employee handbooks are available online along with other essential documents such as evacuation plans and emergency contact lists, everyone has easy access.
Digital solutions provide hotels flexibility when it comes time for evacuations during pandemics. Proper communication between hotels and local authorities allows guests to easily be moved safely out of infected areas into safer ones nearby. Staff working on-site require no special training since they are already familiarized with company procedures from past disasters.
There is less risk of panic among those affected by outbreaks because they know exactly what’s going on thanks to continuous updates provided via phones/tablets/laptops/etc.
Conclusion
With the right digital solutions, you can create a more personalized and engaging experience for your guests. It will help drive revenue while simultaneously providing a safe environment for both employees and guests.