Good sleep track for Dutch young people to sleep better

The release of the sleep track coincides with the start of winter time and the conclusion of ADE, the largest multi-day electronic music festival of the year in Amsterdam. The track has been specially developed to help Dutch young people in the Netherlands improve their sleep after a period known for irregular sleep patterns. The track was created based on data collected two weeks ago during the Samsung Sleep Rave in Amsterdam. Here, the participants’ sleep patterns were studied for a very good sleep track.

Drag Rave
I also participated in the very first Sleep Rave in the Netherlands, which was organized by Samsung on October 16. Here, data from 30 sleeping participants was collected via the Samsung Galaxy Watch6. An eight-hour DJ set, specially composed to promote sleep, was played to a live audience. The sleep scientist analyzed the smartwatch data to determine which parts of the set helped people fall asleep and how the music affected sleep cycles and sleep scores. Based on these findings, the DJs developed the sleep track.

Sleep debt has major consequences for young people
Research shows that almost half (49.7%) of Dutch Millennials and Gen Z respondents experience a negative impact on their sleep by attending late night concerts.[1] Sleep debt – a measure of the difference in sleep patterns between weekdays and weekends – is highest among young people: people in their twenties had almost twice as much sleep debt as people in their seventies (49 minutes versus 29 minutes respectively).[2] 
“82% of Dutch young people think that sleep has a significant impact on their overall performance, both at work and in daily life,” says Carlijn Prins, Marketing Communications Specialist IMD at Samsung Electronics Benelux.[3]“Yet we see that they find it difficult to get a good night’s sleep. With the introduction of the Samsung Galaxy Watch6, we saw an opportunity to get the conversation going and, above all, make the subject more fun. In our collaboration with the Dutch DJ duo Mr. Belt & Wezol and sleep scientist Dr. Els van der Helm we bring science and music together. In this way, we create awareness about the importance of sleep and show how the Samsung Galaxy Watch6 helps users gain insight into their sleep patterns and work towards better sleep quality.”

Sleep Rave track
“Rather than producing music that keeps people energized and dancing, our focus for this project was on music that helps people fall asleep faster,” says DJ duo Mr. Belt & Wezol. “After the Sleep Rave, we dug deep into the data from the Samsung Galaxy Watch6 to determine which elements of the set had the most positive effect on the Sleep Ravers’ sleep. Based on that we created this new track, Sleep Rave. For example, the collected data showed that the combination of electronic music with insect sounds evoked the most effective response from the participants. This could perhaps mean a rise for the ‘techno cricket’. We hope that it will help young people in the Netherlands to sleep better,” the DJs add.
“Translating the data from the Samsung Galaxy Watch6 into tangible guidelines for Mr. Belt & Wezol producing the track was not only an educational, but also a fun process. ” says sleep scientist Dr. Els van der Helm. “Science can seem quite boring, as can thinking about your sleeping habits, but this puts a really fun twist on working on your health and wellbeing through music.”
The track was produced to help everyone get better sleep and will be available on October 29 at 12:00 here: https://c8.io/DbeN8Y
For more information about the Sleep Rave, visit: https://www.samsung.com/nl/explore/wellbeing/first-sleep-rave/

[1] PanelWizard Direct Survey, October 6-9, 2023, Dutch Millennials and Gen Z., sample size 1,057
[2] Samsung set out to answer this question by conducting one of the largest sleep health studies ever, analyzing 716 million nights of sleep behavior from Samsung Health users around the world.
[3] PanelWizard Direct Survey, October 6-9, 2023, Dutch Millennials and Gen Z., sample size 1,057