Samsung will showcase new projects from its C-Lab program at CES 2023 in Las Vegas. For example, there are start-ups with a focus on robots and AI, as well as metaverse and lifestyle projects by Samsung employees.

During the fair, Samsung will introduce visitors to four projects of C-Lab Inside and eight start-ups that receive support from the acceleration program C-Lab Outside. Visitors can view the innovative projects from 5 to 8 January 2023 at Eureka Park in Las Vegas. Samsung expects to involve the global market in their projects, strengthen their economic profitability and meet potential investors.

C-Lab Inside: Samsung employee metaverse and lifestyle projects
Since 2016, Samsung has been showing its C-Lab Inside projects at CES. They will also be present in 2023, with new projects that score well on innovation and marketability. The new projects complement other initiatives that Samsung is developing. It concerns the following projects:

• meta running: a metaverse platform to learn proper running technique
• pork mix: a metaverse platform for an interactive concert experience
• Soom: a new meditation experience with real-time feedback
• Fallette: a 3D tool that transforms fabrics into products for the home

C-Lab Outside: start-ups with a focus on robots, AI and more
C-Lab Outside started in October 2018 as an acceleration program to strengthen the start-up ecosystem of startups in Korea. Startups that join C-Lab Outside receive office space, expertise and mentorship from Samsung employees, and marketing and financial advice. An additional aspect of the support consists of possible collaborations with Samsung and the possibility to participate in major IT fairs, such as CES and KES (Korean Electronics Show).

Over the past year, Samsung, the Daegu Center, and the Gyeong-buk Center for Creative Economy & Innovation have helped the following eight startups develop their technology and get it ready for CES 2023:

• NdotLight: a web-based 3D design solution
• NEUBILITY: a delivery service with self-driving robots for cities
• 40FY: a digital mental health service for research to treatment
• CELLICO: a microbial eye for patients with retinal diseases
• Plask: An AI-based in-browser tool for capturing and editing motion and animation
• Wrn Technologies: writing training and content creation using Generative AI
• Catius: A talking AI companion for kids
• Erangtek: an IoT micro-repeater that improves call quality in the home

C-Lab Start-ups win 29 awards at CES 2023 Innovation Awards
In November 2022, the Consumer Technology Association (CTA) announced the winners of the CES 2023 Innovation Awards in 28 product categories, including Best of Innovation. Two projects from the Samsung C-Lab start-ups won the Best of Innovation Award and 27 projects were recognized as Innovation Awards Honorees. In 2022, C-Lab already received 22 Innovation Awards and in 2023, another seven will be added. To help the start-ups within C-Lab, Samsung shares its knowledge about winning the CES Innovation Award and entering the global market.

Winners
Dot Inc., the developer of devices and software for the visually impaired, was named the winner of the CES 2022 Best of Innovation Award in the Accessibility category and also received two CES Innovation Awards Honorees. Verses, which developed the Meta Music System for streaming, was named the winner of the CES 2023 Best of Innovation Award in the Streaming category.
Seven of the eight start-ups on display at the C-Lab stand won Innovation Awards: NEUBILITY, 40FY, NdotLight, CELLICO, Plask, Catius, Wrn Technologies.
In addition, seven spin-off start-ups from C-Lab Inside and eleven former C-Lab Outside start-ups won two Best of Innovation Awards and 20 Innovation Awards.

C Lab Family
Samsung also recently established the C-Lab Family, a unique professional network that allows alumni startups to continue working with Samsung even after they split from C-Lab. Through the C-Lab Scale-Up Committee, Samsung aims to gradually expand collaborations and investments for C-Lab Family.

Samsung CES 2023