Jeep Cherokee must change name from Indian tribe

Jeep may need to look for another name for the Cherokee. The Indian tribe of the same name in the United States is no longer so fond of having their name on a car.

The Cherokee tribe, a group of Native Americans, think it is high time that companies and sports teams stop using their names. Cherokee chief Chuck Hoskin Jr. said he was not at all honored by the Cherokee name on the car, “although it will no doubt be well-intentioned.” The Cherokee designation was introduced on the Jeep as early as 1974. Jeep’s parent company, the Stellantis group, has since been notified. In a response, the company said that the name was chosen ‘with care’ at the time and that it honors the Native American tribe as ‘noble, capable and proud’. The Guardian on.

“The best way to honor us is to learn about our role in this country, our history, our culture and our language, and engage in constructive dialogue with us,” said Hoskin Jr. Two sports teams also announced that their name, which was linked to an Indian tribe, would change. For example, the NFL football team from Washington got rid of its nickname ‘Redskins.’ And the baseball players of the Cleveland Indians also announced their name last year To adjust.

Native American names have been used extensively for automobiles. Jeep itself used to have the Comanche, Chevrolet had the Apache and Cheyenne, Dodge the Dakota and Mazda de Navajo. Many vehicles named after indigenous tribes are also used in the US military. Famous and infamous is the Apache helicopter.

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