The past two editions had to be canceled due to the corona pandemic, but Motorbeurs Utrecht will be back next year. From Thursday 23 February to Sunday 26 February 2023, Koninklijke Jaarbeurs in Utrecht will be the meeting point for motorcyclists.
This year the fair is divided into five themes to meet the needs and expectations of different types of motorcyclists. In addition to regular brands and dealer stands, the themes each occupy their own place. At ‘Explore’, visitors can discover everything for making miles, from hotel hopping in Germany to rally driving in Morocco.
For anyone who likes to tinker with their motorcycle, there is the Customizing theme, including special paint and pinstriping. ‘Performance’ focuses on speed demons and competition. Anyone who wants to get the most out of themselves and their machine has come to the right place. ‘Community’ is all about the social aspect of motorcycling together.
“Enjoying roaring engines and sharing your passion with other enthusiasts. Visitors can indulge themselves again with motorcycles, spectacular shows and activities. Whether you are a novice or an experienced motorcyclist, this edition of the MOTORbeurs Utrecht is for every type of motorcyclist.”
There are various activities that motorcycle enthusiasts can undertake at MOTORbeurs Utrecht. “From a first motorcycle lesson at BOVAG to improving techniques like a real trial rider. Experts are also ready to inspire motorcycle enthusiasts in how they can make their motorcycle even more beautiful, crazier and more unique. In addition, this year The Motor Podcast will be recorded live at the fair with special guests and visitors who talk to each other about their motorcycle passion,” explains Rachel Jankowsky.
More and more electric brands are entering the market within the motorcycle industry. Established names are also introducing electric motorcycles. Rachel Jankowsky: “We zoom in on this in the theme of eMobility, innovation & sustainability.”
For the first time, the organization of MOTORbeurs Utrecht uses the so-called Jaarbeurs Live app. Visitors can easily navigate the exhibition floor with this app. It helps them find exhibitors that match the product category they are looking for and enter in the app. A printed exhibition floor plan has become superfluous. In addition, the app allows them to compile their own program and the app provides information about practical matters such as parking and tickets.
MOTORbeurs Utrecht is from Thursday 23 February to Sunday 26 February 2023 in Koninklijke Jaarbeurs. The fair is open on Thursday 23 and Friday 24 February from 10 a.m. to 10 p.m. The fair will be open on Saturday 25 and Sunday 26 February from 10 a.m. to 6 p.m.
– Thanks for information from Motorfreaks.