Norton Motorcycles confirmed on Monday to have terminated the production of the Command 961 and the two V4 models V4SV and V4CRCR. The British brand, which was purchased by TVS Motor Company 5 years ago, is preparing for the unveiling of a bold new product series in November on the Eicma in Milan.
The production lines in the company’s factory in Solihull are now actively working on the production of the new models that will be marketed in November.
The completely new product line heralds the brand’s revival, with the introduction of a completely new design language for the Norton range and expansion to new market segments and sales regions.
The expansion of the Norton range is supported by significant investments and access to the advanced know -how of one of the world’s largest manufacturers of two -wheelers, after the takeover of the company by TVS Motor Company in April 2020.
Although all remaining command 961 production has already been purchased by dealers, there is a waiting list for the latest deliveries, which will soon be closed. Norton continues to offer financing packages to welcome new owners in the Norton family. Dealers also offer collectable ‘last-of-the-line’ copies that have been produced for a handful of collectors.
“The Norton V4SV, V4CR and Commando 961 are praised worldwide as the newest in a long series of iconic Norton motorcycles. One chapter starts, the other and the wait is now almost over to reveal our exciting future. The rich and illustrious history of Norton has always been a prospective prospective prospective sparing again and our revival has been spared for this again this again and our revival is spared again for this one-rowing and our revival and our revival and our revival and our revision is spared again for this one-rowing and our revival and our revival and our revival. legendary British motorcycles. “
Norton Motorcycles was founded in 1898 as a manufacturer of parts and accessories for the two -wheeler industry. Norton Motorcycles grew into one of the most iconic British motorcycle brands and produced famous models such as the 650SS, Atlas, Commando, Dominator, Manx, Navigator and more.
The company continued to innovate in the field of motorcycle technology, with characteristics that were beneficial for the lightness and strength in motorcycle races. Norton Motorcycles has an unparalleled history in motorsport and the brand name is synonymous with Isle of Man TT races.
In April 2020, Norton Motorcycles was taken over by TVS Motor Company, the third largest motor manufacturer of India. Under the leadership of TVS, Norton is located in a new production facility in Solihull, West Midlands, where British motorcycles are built in England using traditional handmade techniques and modern machines for a consistent high quality.
– Thanks for information from Motorfreaks.