Suzuki Netherlands signs a new sponsorship agreement with the Suzuki Rhino Club Foundation. BV NIMAG, the Dutch importer of Suzuki cars, motorcycles and outboard motors, supports several projects to protect the black rhinoceros in East Africa.
Suzuki has a special relationship with the rhino from history: the name is linked to, among other things, the 4×4 activities of the brand, while a V-Strom 650 Black Rhino has been part of the range for two-wheelers for years.
In 2004, the Suzuki Rhino Club Foundation was established to support conservation work in Tanzania’s Mkomazi National Park. Two critically endangered species have been returned to the wild in the vast national park: the black rhinoceros and the African wild dog. In 2019 the park was transferred to Tanzania National Parks.
After the transfer of the project in Mkomazi, the Suzuki Rhino Club Foundation started looking into new projects. One of those new projects has become the Kora National Park in Kenya. A new ‘Rhino Sanctuary’ will be started on site, with a safe habitat and a breeding program for the black rhinoceros.
A large education program about 200 kilometers west of Kora National Park in Kenya is also supported by the Suzuki Rhino Club Foundation. The money will benefit the anti-poach and conservation education program of Borana Conservancy, one of Africa’s newest rhinoceros sanctuaries.
With the new agreement, Suzuki Netherlands will once again become the name sponsor of the Suzuki Rhino Club Foundation.

“Suzuki is inextricably linked to the rhinoceros. For the past eighteen years, the Suzuki Rhino Club Foundation has supported a wonderful project that has thankfully increased the population of the critically endangered black rhinoceros. Still, projects for the survival of the black rhinoceros are desperately needed. As a name sponsor of the Suzuki Rhino Club Foundation, I am pleased that we as Suzuki Netherlands, together with our dealer association, can continue to work for the preservation of this special animal.”
Suzuki Netherlands remains committed to the conservation of the black rhinoceros. Suzuki is committed to the plight of the black rhinoceros and is happy to contribute to activities to give the rhinoceros a free, better and safe life. This also means raising people’s awareness of nature conservation through local education projects. Also in the project in Mkomazi Tanzania, providing basic and nature education has proved to be one of the important success factors for both the local community and for the wildlife population as a whole.
– Thanks for information from Motorfreaks.