Google is going to simplify cookies for its services, because you will soon be able to accept or refuse all cookies in one menu. The change will take effect in all countries of the European Economic Area after being first tested in France.
Google cookies
Google is going to relax its policy on cookies in many European countries, the company has announced in a blog post announced. Users who are not logged in with a Google account or who use incognito mode will soon see new options regarding cookies.
A new pop-up message with information about cookies appears in the Google search engine or on YouTube. In the current notification that’s active today, you’ll only see an “I agree” or “Edit” button. From now on there will be a third option with which you can refuse all options at once. That button will look similar to the option to accept all cookies.
Handy but with a downside
Cookies are a mechanism that websites use to store information about a user. It ensures that you stay logged in, for example. But on the other hand, cookies are not only of practical importance, because they are also often used by websites to collect information about a user and his internet behavior. This information is then used to display personalized advertising.
Google adapted the notification at the request of several European privacy watchdogs and it worked together with the French Commission Nationale de l’Informatique et des Libertés (CNIL). The company explains that the change is actually a lot more complex than just adding a button, and it has modified critical parts of its infrastructure for it.
The feature has been available in France for a month, but will soon be rolled out in all other countries of the European Economic Area. All websites, including those of Google, have had to request permission in Europe to use cookies since 2016, because the General Data Protection Regulation (GDPR) came into effect in that year.
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– Thanks for information from Androidworld. Source