Japan is an important market for Ducati, reason for the Italians to organize the first Brand Night in Tokyo under the motto “The Art of Performance”, where, under the watchful eye of the Italian ambassador, the new Streetfighter V2 and Panigale V4 were presented.
Ducati hosted its first Brand Night in Japan, in the evocative spaces of the Happo-en Gardens in the heart of Tokyo. The event, titled “The Art of Performance”, brought together media, influencers, motorcycle enthusiasts, Ducati dealers and fans.
During the evening, the entire Ducati range was on display. For the occasion, the new Streetfighter V2 and Panigale V4 were presented for the first time in Japan. Attention was also paid to the Multistrada V4, the most successful Ducati high-rise on the Japanese market, and the new DesertX that will be released in a few months.
The celebration involved personalities and friends of the brand, who spoke on stage about their love and passion for Ducati, such as Ainosuke Kataoka, the famous Japanese Kabuki actor and proud Ducatista.
Among the guests who took part in the event was also HE Gianluigi Benedetti, Italian Ambassador to Japan, who in his speech named Ducati as one of the companies symbolizing Italian excellence in the world.
Japan is an important market for Ducati, where the brand’s presence continues to grow following a positive growth trend. These results, according to the Italians, have been achieved thanks to the work of the subsidiary of Ducati Japan and a high-quality dealer network, able to put the right emphasis on the brand and its core values: style, refinement, performance and confidence.
– Thanks for information from Motorfreaks.