Since July 2022, Midjourney has established itself as a reference in terms of generative artificial intelligence of visuals. Just enter a sentence in natural language (a “prompt”) and Midjourney interprets it to draw a series of tailor-made images.
The applications of such a solution are multiple, with, among them, the creation of a personalized logo. Do you lack inspiration? Want to brainstorm for less? Midjourney is here to help. As the tool is actually a Discord robot, you must first open a Midjourney account and Discord account. This will allow you to access the dedicated server.
How to use MidJourney to create a logo?
1. Go to one of the public Discord rooms for image generation (eg #newbies-xx)
You can also chat with the robot directly in private message or install it on your personal Discord server. To join a room on the official Midjourney Discord server, select it on the left side of your screen.
2. In the input field, type a logo generation prompt
There are several types of prompts for creating logos. Here are some examples.
/conceived [type de magasin] shop logo design
/conceived [type de magasin] shop logo
/conceived [type de magasin] shop logo style
As you can see, the images obtained here are rather graphically loaded, whereas a logo must be minimalist enough to be easily recognizable.
3. Fine-tune your logo by adding instructions to the prompt
You can start from scratch or modify one of the previous prompts.
Specify a style for your logo.
Add the tint instructions to best match your graphic charter. Take the opportunity to specify the background color, if possible united to facilitate the processing of your image and its reuse after its creation.
4. Generate variants from any of the results
If one of the images suits you, you can experiment with it. To do this, click on the “U” button corresponding to your favorite image.
The image is isolated from others and you can click on it to enlarge it.
Click “Open in Web Browser”.
In your browser, select the URL and copy it.
Create a new prompt with the /imagine command and paste the URL you just copied. Then add the original prompt and validate with the Enter key.
You can also create variations of the logo you prefer by clicking on the corresponding “V” button.
When one of the logos suits you, just use one of the “U” buttons as shown above to isolate it, enlarge it and save it in better resolution.
NB: Midjourney cannot read or write. He does not understand the meaning of words, grammar, or sentence structure. He doesn’t always even know the shape of the letters very well. This is the reason why it is useless to ask him to integrate the name of your company, including in the current version 5.1.
Your logo is created, in outline. Unfortunately, as we have seen, the company name is not included and Midjourney does not take hex tints into account either, so that your logo is the exact colors of your sign. In order to finalize the logo, you need to use an image editor such as Photoshop, Illustrator or Gimp. You can also turn to Canva, an online tool whose features, even in the free version, can give very good results.