Nissan will present a completely new generation Frontier to American consumers later this week. It was about time. The Frontier, which currently still populates American showrooms, has in fact been there since 2004.
Nissan is releasing a teaser announcing the arrival of an all-new Frontier. That type is the smaller of the two pick-ups that Nissan offers in the United States. The now 17-year-old Frontier is considered the little brother of F-150 and Silverado competitor Titan. Regarding dimensions, consider it the equivalent of the Navara known here. In fact, we also know the pick-up that Nissan calls Frontier in the United States in Europe! It concerns the second generation Navara that came on the market in Europe in 2005 and was relieved in 2014 by the current and already thoroughly facelifted third generation Navara. However, the latter never appeared on the market in the United States.
While it would be somewhat obvious that Nissan is finally bringing the current Navara to the United States as a new Frontier, that doesn’t seem to be the case. The youngest Frontier has both a muzzle and a rear light that differs from that of ‘our’ Navara. Nissan therefore seems to give the model its ‘own’ successor. In any case, it will enter the American market with a 3.8 V6, a 315 hp and 380 Nm powerful six-cylinder petrol engine that is linked to a nine-speed automatic transmission. This week we will know more, the full presentation is on 4 February.
Nissan sold nearly 37,000 Frontiers in the United States last year, a whopping 49.1 percent less than in 2019. This is of course related to the car sales collapsed by the corona pandemic, although the Frontier was hit very hard. Sales of Nissan’s crossovers, trucks and SUVs dropped by nearly 30 percent across the board last year compared to 2019.