Week in Review 48: iPhone Ultra, iOS 27 rumors, Black Friday and more

With the upcoming release of iOS 27, Apple seems to be opting for quality, instead of an abundance of new visible functions. According to Bloomberg’s Mark Gurman the company opts for a ‘Snow Leopard moment’ where stability, performance and reliability are in the spotlight.

Behind the scenes, a lot of effort is being made on advanced Apple Intelligence innovations (AI), a combination that should form the foundation for the future of iPhone, iPad and Mac.

The European Commission has this week announced that there will be relaxations in digital regulations surrounding privacy, with the most notable change being an update to the GDPR cookie legislation. This adjustment, aimed at reducing the well-known and often annoying cookie pop-ups, should make internet use a lot friendlier for Europeans.

It is ironic that the EU is now coming up with plans to reduce the abundance of cookie pop-ups, while the same EU itself caused these pop-ups by introducing the ePrivacy Directive and GDPR, which mandated such notifications.

Friday November 25th is finally Black Friday! Maybe you’ve been waiting all year to get the best deals now. Most web shops and stores have started their offers today, and Apple will also participate again this year with a four-day shopping event in the Online Apple Store.

From November 25 to Monday November 28 you will receive a discount on Apple products at many web shops. At Apple this is a gift card that you can use on your next purchase. Do you think this is not enough? Then check out the Black Friday offers from Bol.com, Amazon, Coolblue, Media Markt, SB Supply and Coolblue for interesting discounts. Do you want all the other Black Friday deals? Click here to open our mega overview.

The iPhone line has undergone a major change in 2025, with a brand new iPhone Air model and a clearer Pro line. But the changes are far from over, as Apple’s first foldable iPhone is expected next year.

There have been rumors for several years that Apple wants to launch an iPhone Ultra. It was long thought that the Ultra would eventually replace the Max, but it is much more logical that the foldable iPhone will be called ‘iPhone Ultra’. Here are three reasons why.

With the upcoming release of iOS 27, Apple seems to be opting for quality, instead of an abundance of new visible functions. According to Bloomberg’s Mark Gurman the company opts for a ‘Snow Leopard moment’ where stability, performance and reliability are in the spotlight.

Behind the scenes, a lot of effort is being made on advanced Apple Intelligence innovations (AI), a combination that should form the foundation for the future of iPhone, iPad and Mac.

The European Commission has this week announced that there will be relaxations in digital regulations surrounding privacy, with the most notable change being an update to the GDPR cookie legislation. This adjustment, aimed at reducing the well-known and often annoying cookie pop-ups, should make internet use a lot friendlier for Europeans.

It is ironic that the EU is now coming up with plans to reduce the abundance of cookie pop-ups, while the same EU itself caused these pop-ups by introducing the ePrivacy Directive and GDPR, which mandated such notifications.

Friday November 25th is finally Black Friday! Maybe you’ve been waiting all year to get the best deals now. Most web shops and stores have started their offers today, and Apple will also participate again this year with a four-day shopping event in the Online Apple Store.

From November 25 to Monday November 28 you will receive a discount on Apple products at many web shops. At Apple this is a gift card that you can use on your next purchase. Do you think this is not enough? Then check out the Black Friday offers from Bol.com, Amazon, Coolblue, Media Markt, SB Supply and Coolblue for interesting discounts. Do you want all the other Black Friday deals? Click here to open our mega overview.