Apple is working on the next generation of the Apple TV, but will it be released in 2025? This is what the rumors say about the new Apple TV!
New generation Apple TV
Apple hasn’t given the Apple TV a major update in years. The current generation of the Apple TV was released in 2022, and that year the device received a new processor and a new remote control. It is now two years later and a new generation of the Apple TV has not yet been released. Rumors predicted that the device would receive an upgrade in 2024, but in the end that did not happen.
According to the usually reliable Apple analyst Mark Gurman, we should not expect a new Apple TV anytime soon. Gurman has indicated that Apple has no plans to release the next generation of the Apple TV in the near term. This is also reflected in the stock of the device, because it is still being replenished at all stores. The same applies to the production of the Apple TV, which is still running at full speed. This means that there is no successor on the way (yet).

Apple TV rumors
There will be no new Apple TV for the time being, but rumors already predict which functions Apple is working on. It is almost certain that the Apple TV will receive a new chip, probably the same A18 chip as the iPhone 16. With this processor, the device will have support for Apple Intelligence and the updated version of Siri. In this way, Siri 2.0 will also come to existing HomePods, because the speakers work with the Apple TV.
In addition, Apple will probably focus more on playing games with the next Apple TV. With iOS 18, Apple already expanded the iPhone with a special gaming mode, which reduces the delay during a Bluetooth connection. It is quite possible that the special game mode will also come to the Apple TV and that the device will receive support for more demanding games. This is already the case with the iPhone, iPad and Mac, so the Apple TV would be a logical next step.

Next Apple TV will be cheaper
A striking rumor is that the next Apple TV will be much cheaper. While Apple launched the device in 2022 for 169 euros, the new generation will probably have a lower starting price. For example, Apple expert Ming-Chi Kuo predicts that the new Apple TV will be available in the United States for only $100, while it is currently $129. In Europe, prices are usually slightly higher, but a price reduction is still expected.
The price of the next Apple TV remains unclear for the time being, because Apple has no plans to release the device anytime soon. It seems that a new generation of the device will not appear in 2025 either. Are you still looking for a new Apple TV? Then this is a good time to buy the 2022 Apple TV 4K. Are you curious about the lowest prices? Then view our price comparator here:
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