Enough growth opportunitiesThe young luxury brand Genesis has delivered one million cars worldwide. It took Hyundai's luxury brand a total of eight years...
Margin packerCar manufacturers often do relatively good business with crossovers and SUVs, partly because the profit margin on a high model on existing technology...
Disappointing salesWith Genesis, Hyundai has been focusing its sights on the products of BMW and Mercedes-Benz for several years now. Genesis is already...
'Genesis' means 'beginning'. In the case of the car brand Genesis, that is the beginning for the Netherlands.
'The Beginning' will take a while
'Genesis' means...
