At Horlte.nl you always shop the most beautiful ladies watches from famous brands. Sometimes it can be difficult to choose from our wide range. Which brand suits you and what is a popular ladies watch? In this article we give you tips to make your search for the perfect watch easier. In addition, we highlight the 8 most beautiful ladies watches under € 300 of the moment. Because the price is also important.
What should you pay attention to when you are going to buy a women’s watch?
1. Diameter
The diameter (diameter) of the watch is important for both the look and fit. A small ladies watch (between 28 and 34 mm) is elegant and refined, perfect for ladies with a wrist size up to about 14 cm. Keep in mind that a small dial is sometimes more difficult to read. In the Hugo Boss collection you will find several graceful, small ‘cocktail’ watches.
A larger ladies watch (from 36 mm) is suitable for ladies with a wrist size from 14 cm. This size watch stands out more, is more readable and you see more often with casual and sporty watches. The multi-function ‘Boyfriend’ watches from Tommy Hilfiger generally have a format up to 42 mm.
More information about which size watch is suitable for you, can you find in our article “How do you measure your watch?”


2. Color and style
Neutral colors are the most sought after with women’s watches, because they fit best with all clothing. The most popular colors are therefore gold, silver, rose gold, black and white. In addition, most brands market watches every season that match the fashion colors at the time. In 2025 these are especially soft colors such as light blue, saliegoorden and sand tones. Do you want to make a statement or a striking watch? Then choose a distinct color such as red, purple or green.
The color of the watch must of course also match the style of your watch. For example, the Bering brand is completely minimalist, while the Boliday line of ICE-Watch is pronounced and daring. Do you want to look for a watch on style instead of color? Then take a look at our ‘Shop the Style’ page.


3. Material tire and cupboard
The choice of material is also important with a women’s watch. Stainless steel is solid and timeless, but also makes the watch heavier. A leather band is classic, but also more sensitive to wear. Fortunately, there are many nice watch straps available nowadays that are easy to change. This way you adjust the watch to your outfit or the opportunity.
In the Casio Vintage line you will find many classic and retro watches that fit completely into the current fashion image. For those who prefer a lightweight watch or are allergic to nickel, the choice of a titanium watch or a watch made of plastic is ideal. The Boccia brand offers titanium watches for women and women in all styles and sizes.


4. Watch functions: what are you going to use the watch for?
Before purchasing a ladies watch, it is good to think about the functions you need. What are you planning to do with your watch: swimming, running, fitness? Then take a look at the sports watches or consider the purchase of a smartwatch. Do you want to be able to swim with the watch? Then choose a watertightness of at least 10 ATM (100 meters).
The 8 most beautiful ladies watches under € 300
A good quality watch is always a good investment. Provided well maintained, a watch can last for years. That does not mean that you always have to opt for an expensive (der) watch. There are more than enough beautiful ladies watches for sale for less than 300 euros. In our opinion, the following eight watches are an excellent choice:

€ 199
This Citizen Elegance watch combines classic elements with a modern look and a trendy light blue dial. The brand is the leader in Solar watches; Never change a battery again. Also available in gold and with white dial.

€ 69
This Lorus Classic RG317XX9 Watch is a real no-nonsense quartz watch. Solid and modest for a very reasonable price. The soft green dial fits nicely with the spring trend. Also available in cream and pink.

€ 99.90
This G-Shock G-MS watch is an absolute bestseller. The classic G-shock, but for ladies. A solid and sporty watch for everyday life in a slightly smaller (for G-shock Dan) format and a choice of different fashionable colors.

€ 99.95.
Watch brand Cluse is always on top of the latest trends and with this fluette watch in stylish Art Deco style you are completely up to date. The Cluse Fluette watch is available in different colors and with both samples and leather strap.

€ 290
You can always count on Seiko. Beautiful watches of excellent quality that last generations. Where fashion brands are now in the classic rectangular watches trend, this type of watch at Seiko is of course never gone. The SWR096P1 has a very beautiful soft rosé gold cupboard with Cabochon Kroon and a guillochert dial. The watch is also for sale in the gold and silver.

€ 280
The Lily watches from Garmin are specially developed for women. It is a small and refined smartwatch that looks like an analog watch. Nevertheless, the Garmin Lily offers full smart functionality. Lily is available in 2 sizes and 5 different colors.

€ 159
The minimalist design watches from the Pico family of Danish Design may be a bit strange, but very nice! Available in different colors.

€ 199
This Lady Sutton 96p250 watch from Bulova has 11 real diamond hour indexes. In combination with the trendy soft -blue dial and high -gloss steel strap, this is the ideal watch at an airy summer outfit. For a garden party for example.
Gift for yourself or for another lady?
Of course you can make yourself happy with a new watch, but did you know that many of our customers purchase a watch as a gift for someone else? Whether it is a gift for yourself or for another lady, with our handy gift Finder you can get in a few steps at the ideal watch gift. A gift box that you choose at checkout makes the surprise complete!